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Masato Seto Sold at Auction Prices

b. 1953 -

Seto was born in Udon Thani, Thailand, to a Vietnamese Thai mother and a Japanese father. He moved to Fukushima Prefecture, Japan in 1961 and studied photography at Tokyo Shashin Senmon Gakko, graduating in 1973. After further study under Daido Moriyama, Seto became an assistant to Masahisa Fukase in 1978. In 1981 he became a freelance.

Seto has worked on various photographic projects. The best known may be Living Room, an exhibition and then a book of a strip of single and group portraits of Japanese and foreign residents of Tokyo in their homes. This won the Kimura Ihei Award.

Seto in 2008 had his first solo show of photographs in his native country of Thailand. The exhibition featured his first two series of color photographs "Picnic" and "Binran." The show was put together by curator Connelly La Mar with support from the Japan Foundation in February at H Gallery.

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    • Masato Seto (b. 1953), Untitled from The Binran Series (Cigarette)
      Mar. 13, 2020

      Masato Seto (b. 1953), Untitled from The Binran Series (Cigarette)

      Est: $1,000 - $2,000

      Masato Seto (b. 1953), Untitled from The Binran Series (Cigarette) chromogenic dye coupler print, 2007, signed and marked as edition 5/15 to gallery label on the verso, also retains previous exhibition label to verso, matted and framed. SS 16 1/4 x 22 in.; DOA 23 1/2 x 29 in. Masato Seto's vibrant and seductive photographs of The Binran Series document women who sell the stimulating betel nuts - or "binran" - in neon glass rooms throughout Taiwan. Jackson Fine Art, Atlanta, Georgia From the Personal Collection of Allen Thomas Jr., Wilson, North Carolina Additional high-resolution photos are available at LelandLittle.com

      Leland Little Auctions
    • Masato Seto (b. 1953), Untitled from The Binran Series (Checkerboard Room)
      Mar. 13, 2020

      Masato Seto (b. 1953), Untitled from The Binran Series (Checkerboard Room)

      Est: $1,000 - $2,000

      Masato Seto (b. 1953), Untitled from The Binran Series (Checkerboard Room) chromogenic dye coupler print, 2007, signed and marked as edition 4/15 to gallery label on the verso, also retains previous exhibition label to verso, matted and framed. SS 16 1/2 x 22 in.; DOA 23 1/2 x 29 in. Masato Seto's vibrant and seductive photographs of The Binran Series document women who sell the stimulating betel nuts - or "binran" - in neon glass rooms throughout Taiwan. Jackson Fine Art, Atlanta, Georgia From the Personal Collection of Allen Thomas Jr., Wilson, North Carolina Additional high-resolution photos are available at LelandLittle.com

      Leland Little Auctions
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